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E-Commerce Solutions

We build e-commerce platforms that are designed to do more than just sell — they create seamless shopping experiences that drive conversions and customer loyalty. From UX optimisation to backend integrations, we ensure every part of your store works efficiently and supports growth. Whether you're launching or scaling, we focus on performance, flexibility, and measurable results.

E-Commerce Solutions

What we deliver

Commerce built around your customer

  • 01Custom storefront design — distinctive brand experiences that go beyond default themes
  • 02Shopify, WooCommerce, and headless commerce builds engineered for conversion
  • 03Performance-optimised product pages with sub-2s load times on mobile
  • 04Checkout optimisation — reducing friction, increasing average order value, recovering abandonment
  • 05Integration with ERP, PIM, fulfilment, and loyalty systems
  • 06Analytics and CRO strategy — heat maps, funnel analysis, and data-driven iteration

How we work

Commerce strategy, not just a shopping cart

01

Commerce Audit & Strategy

We audit your current funnel — traffic, conversion rate, AOV, and retention — and define the strategy and platform that best fits your products and customers.

02

UX & Conversion Design

We design product pages, collection pages, and checkout flows with conversion as the primary constraint — A/B testable hypotheses baked in from the start.

03

Platform Build & Integration

We build the storefront and wire every integration: payments, logistics, PIM, ERP, email, and loyalty — tested under load before launch.

04

Performance Optimisation

We optimise every asset, lazy-load strategy, and API call until mobile performance scores are green and real-user load times are under 2 seconds.

05

Launch & QA

We run full end-to-end QA across devices and payment methods, execute a staged rollout, and monitor error rates and conversion during the critical first 48 hours.

06

Growth & Analytics

We set up GA4, heatmaps, and funnel tracking — then run regular CRO sprints, seasonal merchandising updates, and performance reviews to compound growth over time.

See it in action

Work that speaks for itself

Rocket

Built for UK hospitality groups needing compliant, auditable tronc workflows across multiple venues — connected to payroll, POS, and ERP data for full operational visibility.

View project

Doublepuc × Mor Bakery

A headless Shopify storefront with live bidirectional Rocket OS integration — eliminating manual phone orders for Mor Bakery, with a Medusa-powered custom commerce platform in the pipeline.

View project

Have a project in mind?

Let's build something extraordinary
Octopus Digital

Ready to start a project?

Let'steamupandmakesomethinglegendary.

hello@octopus-digital.pro
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